---
title: AppSamurai for Games
---

[![AppSamurai_Black-Green Logo-1](https://insights.appsamurai.com/hubfs/AppSamurai_Black-Green%20Logo-1.png)](https://appsamurai.com/)

Case Study

# AppSamurai For Games

# Acquire ROAS-positive users to increase lifetime value, engagement and generate more ad revenue

[Download Case Study](https://insights.appsamurai.com/appsamurai-for-games-case-study#results)

![Screenshot_2022-11-15_at_22.29.56-removebg-preview](https://insights.appsamurai.com/hs-fs/hubfs/Screenshot_2022-11-15_at_22.29.56-removebg-preview.png?width=372&height=450&name=Screenshot_2022-11-15_at_22.29.56-removebg-preview.png)

<https://insights.appsamurai.com/appsamurai-for-games-case-study>

###### Strategy

Guaranteed ROAS positive campaign structure to minimize the risk of user acquisition.

In-house expertise in campaign planning by leveraging multiple ad placements with AI-backed optimization.

![Banner2-1](https://insights.appsamurai.com/hs-fs/hubfs/Banner2-1.png?width=384&height=500&name=Banner2-1.png "Banner2-1")

![forgames_1](https://insights.appsamurai.com/hubfs/forgames_1.png)

![forgames_2](https://insights.appsamurai.com/hubfs/forgames_2.png)

![Screenshot_2022-12-13_at_12.49.52-removebg-preview](https://insights.appsamurai.com/hs-fs/hubfs/Screenshot_2022-12-13_at_12.49.52-removebg-preview.png?width=349&height=200&name=Screenshot_2022-12-13_at_12.49.52-removebg-preview.png "Screenshot_2022-12-13_at_12.49.52-removebg-preview")

## ROAS-Positive Campaigns for Gaming Apps

#### Rewarded Engagement Campaigns

Motivate your users to complete actions and play more,leading to a guaranteed positive ROAS!   
Users from Rewarded Engagements exhibit high LTV,as users get invested in games shown on Offerwals

#### Rewarded Playtime Campaigns

Rewarded playtime campaigns, also called play-to-earn campaigns, are designed to acquire new users and increase engagement by rewarding them for their playtime. The more users play, the more they earn!   
Maximized Ad Revenue + Higher LTV = Positive ROAS

![AppSamurai_White-Green-Logo](https://insights.appsamurai.com/hs-fs/hubfs/AppSamurai_White-Green-Logo.png?width=3830&height=600&name=AppSamurai_White-Green-Logo.png)

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